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17 de nov. de 2011 · Tras unos años de silencio publicitario, la herencia de Oliviero y su gusto por levantar pólvora, regresan con la nueva campaña UnHate, con la que Benetton quiere apoyar a la fundación del mismo nombre.
La nueva campaña de Benetton de Oliviero Toscani renueva un tema de larga tradición en la historia de la marca, dotándolo de nuevos significados y mostrando su urgencia. «El problema del mundo actual es la integración», indica el fotógrafo.
La nueva campaña de Benetton de Oliviero Toscani renueva un tema de larga tradición en la historia de la marca, dotándolo de nuevos significados y mostrando su urgencia. «El problema del mundo actual es la integración», indica el fotógrafo.
BENETTON LAUNCHES AN OLIVIEROTOSCANI CAMPAIGN ON INTEGRATION. Two photographs. A class of twenty-eight children. They represent thirteen different nationalities from four continents. They're smiling. They have their future ahead of them.
8 de dic. de 2017 · As the provocative art director Oliviero Toscani returns to Benetton after a 17-year hiatus, Vogue looks back at the Italian photographer's most controversial advertising campaigns IN APRIL 2000 United Colors of Benetton fired its art director Oliviero Toscani over his advertising campaign about the death penalty, entitled "Looking Death in the ...
The new Benetton campaign by Oliviero Toscani renews a theme – integration – that has long been dear to the Benetton brand, imbuing it with new meaning and urgency. “Integration is a major issue in our world today,” says the photographer.
The landscape image shows a group of boys and girls from different ethnicities smiling. The background is completely white. A slogan reads: "All the colors of the world". It is the first campaign by Italian photographer Oliviero Toscani, in collaboration with French agency Eldorado.
