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  1. 8 de may. de 2024 · David Ogilvy. Ogilvy sin lugar a discusión es uno de los grandes pensadores del negocio publicitario. En su discurso “La publicidad es para vender” hace una oda al marketing directo afirmando que en el gremio publicitario hay dos mundos: “el del Marketing Directo y el de la Publicidad General. Estos dos mundos están en rumbo ...

  2. 9 de may. de 2024 · Confessions of an Advertising Man is an insightful deep dive into the world of advertising. Often referred to as the father of modern advertising, Ogilvy’s book is not only a masterclass in advertising, but lessons on getting the best out of one’s employees and building a successful culture.

  3. 30 de abr. de 2024 · What I learned from reading "Eternal Pursuit of Unhappiness: Being Very Good Is No Good,You Have to Be Very, Very, Very, Very, Very Good" ( https://a.co/d/7btWPTn) by David Ogilvy and Ogivly &...

    • 32 min
    • 161
    • Founders Podcast
  4. Hace 5 días · David Ogilvy nos enseñó que el éxito en publicidad reside en comprender y respetar al consumidor, ser creativo y basar nuestras estrategias en datos sólidos. La IA generativa no solo facilita...

  5. 13 de may. de 2024 · By applying David Ogilvys timeless tips, you‘ll learn to write with simplicity, clarity, and power. You‘ll make a deeper impact with your words. Best of all, you‘ll be prepared to let your writing do the talking when it matters most.

  6. 7 de may. de 2024 · This ballad describes the burning and sacking in 1640 of the castle of the Earl of Airlie, a supporter of Charles Edward, by the Duke of Argyll. Airlie, aware that he would be forced to renounce the King, left Scotland, leaving his house in the keeping of his oldest son, Lord Ogilvie.

  7. John Ogilby (also Ogelby, Oglivie; 17 November 1600 – 4 September 1676) was a Scottish translator, impresario, publisher and cartographer. He was probably at least a half-brother to James Ogilvy, 1st Earl of Airlie, though neither overtly acknowledged this.