Resultado de búsqueda
Sheena S. Iyengar is the S.T. Lee Professor of Business in the Management Department at Columbia Business School, widely and best known as an expert on choice. Her research focuses on the many facets of decision making, including: why people want choice, what affects how and what we choose, and how we can improve our decision making.
Sheena S. Iyengar is the inaugural S.T. Lee Professor of Business in the Management Division at Columbia Business School, and a world expert on choice and decision-making.
Best-selling author of The Art of Choosing, which was named one of the best business books of 2010 by the Financial Times. Two-time TED mainstage speaker. In 2011, included as part of the “Thinkers 50” – the 50 Best business thinkers in the world.
12 de ago. de 2023 · Sheena S. Iyengar is a world expert on choice and decision-making. Her book The Art of Choosing received the Financial Times and Goldman Sachs Business Book of the Year 2010 award, and was ranked #3 on the Amazon.com Best Business and Investing Books of 2010.
Sheena Iyengar studies how we make choices -- and how we feel about the choices we make. At TEDGlobal, she talks about both trivial choices (Coke v. Pepsi) and profound ones, and shares her groundbreaking research that has uncovered some surprising attitudes about our decisions.
- 24 min
Sheena Iyengar. S.T. Lee Professor of Business in the Management Department, Columbia Business School. Verified email at gsb.columbia.edu - Homepage. choice choice overload creativity intrinsic motivation innovation.
Sheena S. Iyengar is the S.T. Lee Professor of Business at the Columbia Business School… · Experience: Think Bigger · Location: New York · 500+ connections on LinkedIn.
- Think Bigger
