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  1. 10 de ene. de 2023 · The Real Cost Campaign. FDA’s award-winning public education campaign, “The Real Cost,” continues to prevent youth from starting and continuing to use tobacco products. The...

  2. CAMPAIGN OVERVIEW. What It Is. FDA’s award-winning youth tobacco prevention campaign, “The Real Cost,” aims to prevent susceptible youth from trying tobacco and keep experimenters from...

  3. By preventing these kids from becoming established smokers, "The Real Cost" campaign will save more than $53 billion for youth, their families and society at large by reducing...

  4. FDA’s first tobacco prevention campaign, “The Real Cost,” was launched in 2014 to educate the more than 10 million 1 youth ages 12-17 who were at-risk for smoking cigarettes in the United States about its harmful effects.

  5. Giving you the most accurate, up-to-date information about the harmful effects of tobacco use, so you know the real cost of smoking, vaping, and other tobacco use. For more information, visit: www.fda.gov/tobacco. Please contact TheRealCost@fda.hhs.gov if you have any questions about “The Real Cost” campaign.

  6. 1 de feb. de 2019 · The U.S. Food and Drug Administration's (FDA) youth smoking prevention media campaign, “The Real Cost,” primarily targets youth aged 12–17 years who have never smoked, but are susceptible to smoking, and those who have experimented with smoking in the past, but who have smoked fewer than 100 cigarettes in their lifetime. 1 Educating this audienc...

  7. The U.S. Federal Drug Administration's (FDA) Center for Tobacco Products has launched a new "The Real Cost" media campaign focused on preventing youth e-cigarette use. The campaign aims to reach 10.7 million youth (ages 12-17), who have used e-cigarettes or are open to trying them.