Resultado de búsqueda
Martha Rogers (born March 10, 1955) is an American author, customer strategist, and founding partner of Peppers & Rogers Group, a management consulting firm. Rogers is an adjunct professor at the Fuqua School of Business at Duke University and a co-director of the Duke Center for Customer Relationship Management. Biography
Dr. Martha Rogers is an acclaimed author, keynote speaker and co-founder of CX Speakers. Considered one of the top most influential customer experience leaders, Rogers’ counsel and insight are sought by Fortune 500 and Blue Chip executives who are trying to crack the code on customer measurement and value, trust, innovation, and the effect of ...
Managing Customer Experience and Relationships is the fourth edition desk reference from internationally acclaimed business gurus and best-selling authors Don Peppers and Martha Rogers, Ph.D. Fully revised and updated with new examples, case studies, and references with contributing works from industry leaders and academic experts, Managing ...
Written by Don Peppers and Martha Rogers, Ph.D., recognized for decades as two of the world's leading experts on customer experience issues, the book combines theory, case studies, and strategic...
- Don Peppers, Martha Rogers
- John Wiley & Sons, 2022
- 1119815347, 9781119815341
MARTHA ROGERS, PH.D., is founder emerita of Peppers & Rogers Group, and has served as adjunct professor and Director of the Relationship Management Center at Duke University. She now heads Trustability Metrix.
Martha Rogers Ph.D. Ask Martha what she does, and she doesn’t say “author,” “consultant,” “professional speaker,” “university professor,” or even “dancer,” although she can claim all of them. She will tell you she has spent the last 25 years making the world safer for customers and more profitable for companies.
Named in 2015 by Satmetrix as #1 on their list of “Top 25 Customer Experience Leaders,” Dr. Martha Rogers is an acclaimed author, business strategist and Founder Emerita of Peppers & Rogers Group, now part of Teletech.
