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A news ticker (sometimes called a crawler, crawl, slide, zipper, or ticker tape) is a horizontal or vertical (depending on a language's writing system) text-based display either in the form of a graphic that typically resides in the lower third of the screen space on a television station or network (usually during news programming) or as a long,...
What's a chyron? It's that thing at the bottom of your TV screen. Whether to promote other programs, give some backstory, or get viewers involved on social media, graphics and text show up more and more frequently on top of the shows on our TV screens. There’s a word for them: chyron.
Back when The Weather Channel was still using teletype, a crawl would be shown at the bottom of the screen, detailing local businesses (typically the ones sponsoring the Local on the 8's), as well as amber alerts, other types of Emergency Broadcast, severe weather alerts, lost pet alerts, etc.
3 de dic. de 2001 · TV networks (cable first, then broadcast) started adding logos—known affectionately in the trade as "bugs"—in the lower right corner of the screen a decade ago. Why? So viewers could find them, says Tim Brooks, head of research at Lifetime Television.
20 de dic. de 2008 · The crawl, as it is called, the unending stream of news capsules that have inched relentlessly across the bottom of cable news programs for seven years, disappeared from CNN last Monday.
1 de jun. de 2020 · The “crawl,” also known in the industry as a “ticker” or “zipper,” has been absent from MSNBC’s graphics package since April of 2018, when executives decided they wanted viewers to focus more...
13 de jul. de 1994 · The crawls, which last about 10 seconds each, are so named because the graphics crawl across the bottom of the screen or are superimposed there as the matches are played.
